Blog Posts

How to Use a Scorecard to Create a Winning MVP
Previously, I shared three effective strategies for testing the viability of your product idea: hosting a live event, running online quizzes, and creating social media groups. However, by “effective,”...
How to Use a Scorecard to Create a Winning MVP
Previously, I shared three effective strategies for testing the viability of your product idea: hosting a live event, running online quizzes, and creating social media groups. However, by “effective,”...

What It Really Takes to Be a Successful Solopre...
In 2006, 22-year-old Sophia Amoruso, a high school dropout in San Francisco, had trouble getting by. She took on odd jobs, like selling shoes and checking IDs, with no business...
What It Really Takes to Be a Successful Solopre...
In 2006, 22-year-old Sophia Amoruso, a high school dropout in San Francisco, had trouble getting by. She took on odd jobs, like selling shoes and checking IDs, with no business...

The Quiet Truth Behind Big Business Success – CAOS
If your first attempt at starting an online business didn’t go as planned, chances are you missed a key step or two. But you’re not alone—about 20% of small businesses...
The Quiet Truth Behind Big Business Success – CAOS
If your first attempt at starting an online business didn’t go as planned, chances are you missed a key step or two. But you’re not alone—about 20% of small businesses...

Three Effective Ways to Test Your Product Idea
You’re excited about a new product idea, but when you show it to your friends, they tell you it’s nothing new. Their reaction makes you feel discouraged and unsure if...
Three Effective Ways to Test Your Product Idea
You’re excited about a new product idea, but when you show it to your friends, they tell you it’s nothing new. Their reaction makes you feel discouraged and unsure if...

Riding the J-Curve and Staying Up There for the...
Most businesses start off slow, losing money at first but later seeing a sharp rise in growth and earnings. On a graph, this progress looks like the letter "J," hence...
Riding the J-Curve and Staying Up There for the...
Most businesses start off slow, losing money at first but later seeing a sharp rise in growth and earnings. On a graph, this progress looks like the letter "J," hence...

How NOT to Build a Business—Lessons from a $120...
In today’s letter, I want to tell you about a product that aimed to change lives but ended up as a warning for businesses. It’s a great example of how...
How NOT to Build a Business—Lessons from a $120...
In today’s letter, I want to tell you about a product that aimed to change lives but ended up as a warning for businesses. It’s a great example of how...